Link Building

Link building is the process of acquiring hyper links from other websites that point to yours. They are considered the number one ranking factor when it comes to organic SEO rankings. Also, links are seen as a vote of confidence in your website from another source and Google uses links to find and rank your website in the search results. Our link building service will help your business increase its link count and provide your website with a boost in authority.

link building services

Facts about links

Improve your local rankings

Links from external websites tell Google that your website must add value to the online community. Because of this your rankings in the search engines can improve

Send referral traffic

As another website online is linking to yours, this enables their website visitors to easily discover your website and services. This is a great way to organically earn additional traffic to your business

Not all links are equal

Not all links good for SEO. Quality is more important than quantity. Low quality, spammy links can have an adverse affect on rankings. Aim for high quality links which are related to your industry, services and location

Our approach to link buiding

We believe in only obtaining high quality links which will improve your brands presence online. Unearth SEO does not partake in any schemes which will hurt your businesses reputation with the search engines. We will craft relevant content around your industry and provide high quality links back to your business improving your authority. By producing high quality content which engages readers, you will naturally begin to build links to your website.

Frequently asked questions

No. Links are unstructured and are usually found within articles and blogs on other websites. Citations are mentions of your business within directories and usually include you business name, address and phone number (NAP). 

Yes, your website can indeed rank online without any links. Although, when attempting to rank for competitive keywords, appearing well in Google will be extremely difficult.

Bad links are considered as links that are received from untrustworthy sources. Obtaining links from sources such as links farms, link networks and spammy blog comments are considered bad and will hurt your SEO efforts.

Other services

GMB Management

Google My Business is a prominent component of a local SEO campaign. This process requires setting up and optimising your GMB profile to give you the best opportunity to appear in the local map packs.​​


Citations are beneficial to any local business, especially when you are looking to get your business noticed online. They are also an indicator of trust to both your customers and the search engines. ​​

Reputation Management

Reviews play a crucial role in whether a customer decides to use your business or a not by checking previous customer experiences. They are seen as a vote of confidence for both customers and search engines.​​

On Page SEO

On page seo is the process of optimising the on page elements of your website to perform better in the search engines. This will help both customers and search engines understand your websites content improving its relevance.​​

Content Marketing

Adding valuable and relevant content to your website continuously will keep your audience engaged and your brand  in front of mind. It can also be used to strategically drive customer actions on your website.  


See how we can help you